Welcome to the TaylorMade Golf Shop
In the spring of 1979 a golf equipment salesman named Gary Adams took out a $24,000 loan on his home and founded the
TaylorMade Golf Company. He rented a 6,000 square-foot building that at one time housed a television assembly plant.
Counting him, there were three employees and a single, innovative product: a 12-degree driver cast of stainless steel.
This new metalwood looked and sounded different from a wooden wood, and most important, it performed differently.
The clubhead's perimeter-weighting offered greater forgiveness on mis-hits, while the lower centre of gravity made it easier
to launch the ball in the air. Adams, the son of a golf professional, was adamant that TaylorMade clubs maintain ties to what
true golfers perceived an authentic golf club should look and feel like. They were committed to combining innovation with
authenticity, to always be passionate about the game, and pledged to be competitive - to work hard to establish itself and grow.
These four tenets would take them far.
The same values singled out 30 years ago by Gary Adams are still revered and practiced today at TaylorMade, adidas Golf and Ashworth
as they continue to deliver products that help players of all skill levels reach their potential. Since 1979 their mission has
remained the same: Create the Best Performing Golf Products in the World!